The Campaign for the American reader interviews THE GOOD DEED author Helen Benedict

How much work does your title do to take readers into the story?

I think titles are of utmost importance to the writer and the reader. For the writer, they serve to distill, even if subliminally, what the book is actually about and even its mood and point of view, so it’s essential to get it right. If the title is ironic or funny, that sets an inescapable tone for the whole book. Likewise, if the title is poetic, quirky, funny, weird, surreal, or deadly earnest. For the reader, the title signals all that and more because basically it’s calling out, “See how intriguing I am? Read me!”